- K

- Jun 17, 2021
- 1 min read
Updated: Nov 17, 2025
If I had learned anything at all over the last decade of my professional life and investing, it is that banking is a transaction-based business.
Year-end performance appraisals are evaluated almost entirely based on the number of deals closed, number of trades made, etc. Not that is not obvious but we subconsciously ignore this when it comes to investing.

Much like brokerage firms, media works pretty much in the same way. Money is made on trades, and indirectly from viewership. Companies that provide news and updates as a service stay in business not because they help enrich your knowledge, but because someone is paying them in the hopes that you will act on that news, that you will make that stock trade, or that you will share it with someone else who might act on it. Those who a vested interest make money from your actions. Bluntly speaking, these companies profit from the influence they have over their customers.
Once you come to understand this, stuff that you read online, you take with a pinch of salt, you analyze and approach it with a healthy sense of criticism (and sometimes skepticism). It will help you make better and well-informed decisions rather than acting on impulse.
"Money is made in the sitting."